Kong, Macao, Taiwan Fabian Moreau Jersey , the US, India, Singapore, Thailand, Canada and several Southeast Asian countries and regions. From season 2018 to season 2020, Le Sports and Ti'ao Dongli will jointly hold the CSL copyrights with the goal of launching a pay-to-watch model for the soccer league Ryan Anderson Jersey , according to a statement Le Sports sent to the Global Times Tuesday.
"The sports industry itself doesn't have many profitable models, but with the maturing steaming-video content, live broadcast platforms now have the possibility to make money," Chen Wei, an analyst with Beijing-based investment consulting firm ChinaVenture, told the Global Times Jonathan Allen Jersey , noting that Le Holdings has a relatively big base of paying customers.
The pay-to-watch model is the only way for China's sports industry to develop, Yu Hang, vice president of Le Sports, told the press conference, and professional sports should be supported by the high fees that broadcasters pay to stream games.
In October 2015, Ti'ao Dongli Ryan Kerrigan Redskins Jersey , a Beijing-based company specializing in sports events broadcasting, signed a deal involving the purchase of 5-year TV rights for the CSL at a record price of 8 billion yuan ($1.23 billion), the Xinhua News Agency reported. Xinhua noted that the TV rights for the 2015 season fetched only 60 million yuan.
A report by Beijing Business Today said Tuesday that the video company spent 2.7 billion yuan for two seasons of online broadcasting rights for the CSL.
Since the beginning of 2015, Le Sports has been actively engaged in financing and investing in media rights for sports events. Just last week, Chinese technology news portal sina reported that the company just raised $1 billion in its series B financing round following its 800 million yuan series A financing in May 2015.
On January 25, the company announced plans to pay 39.2 million yuan for 56 percent of Sodasoccer Sean Taylor Redskins Jersey , a Beijing-based soccer-oriented data company. And on January 28, it acquired sports broadcasting platform zhangyu.tv for 300 million yuan. In the same month, Le Sports renamed Beijing Guoan Football Club, a professional soccer club, as Beijing Guoan LeEco Team under a strategic partners.